TUMA, which stands for TurismoMacerata [Macerata Tourism], is a web portal for the promotion of tourism excellence in the Province of Macerata, designed and created by Fondazione Carima in synergy with the local administration. The aim of the project, which is one of the initiatives for the enhancement and economic development of the area, is to provide information about our rich heritage of history, culture, art, architecture, archaeology, environment and folklore. Presented within various thematic areas, the web portal proposes exciting itineraries to discover the innumerable treasures that are strewn throughout this landscape of rare beauty, nestled between the Sibillini Mountains and the Adriatic coast. Churches, museums, theatres, abbeys: on the one hand they are in need of effective promotion in order to encourage local tourism, on the other they must be closely monitored to allow for revival, protection and conservation. Fondazione Carima, through TUMA, aspires to gather the best that Macerata Province has to offer its visitors, but also to its own inhabitants, by providing an overview that is all-embracing whilst also being easy to use.